Is Trust Important in an Ag Legacy?

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Graphic of AG LEGACY Media Post


Trust is not easily given and is even harder to earn back once broken.

To learn more see AGLEGACY.org


Understanding the factors that can affect trust in a relationship is a great place to begin to understand how to build, or rebuild, trust. The level of trust one is willing to invest in a relationship relates to our perceptions and assumptions of how another person will act. We accept a level of vulnerability when we choose to trust another.

Three common characteristics of families who are able to sustain a culture of trust:
1. Family members are reliable. They do what they say they will do.
2. They demonstrate feelings of intimacy. They care about each other and they like being together.
3. They are honest with each other. They have open, direct communication — they are willing to speak and to listen when difficult things need to be said.

Being members of a family unit already introduces a level of vulnerability. Allowing yourself to expand this vulnerability into the business side of a family business can help to open a new level of trust.

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